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The North American Olive Oil Association (NAOOA) is a not-for-profit trade group of olive oil marketers dedicated to promoting consumption of all types of olive oil by raising awareness of olive oil’s benefits, such as flavor, health, culinary versatility, naturalness, and sustainability. It is the continent’s largest olive oil trade group.
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Press release: Greek speakers can register now for next week’s free hybrid B2B event to learn about innovations that can help meet common challenges in the olive oil, olive, and livestock sectors. With 15-minute presentations in Greek by 19 innovators, this event will also enable interested individuals to speak with the innovators at one-on-one meetings.
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On July 20-22, the Mediterranean Agronomic Institute of Chania (MAICh) coordinated sixteen 15-minute online presentations for the EU-funded LIVINGAGRO project’s first B2B event. The free event attracted 58 participants: farmers, agronomists, marketers, managers, exporters, researchers, and others involved with agri-food products and agroforestry.
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Registration is open for free online presentations and one-to-one meetings with innovators who will offer solutions to challenges in the olive oil, olive, and livestock sectors in Greece. Organized by the Mediterranean Agronomic Institute of Chania as part of the EU-funded LIVINGAGRO project, this event will take place from 10 a.m. to 3:30 p.m. July 20-22.
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Press Release / Coming up online July 20-22: 15-minute presentations and B2B meetings to connect innovators with Greeks working in the olive oil, olive, or grazed woodlands sectors who seek help addressing the challenges they face. Part of the ENI CBC Med EU-funded project called LIVINGAGRO, these free online talks and meetings will take place in Greek.
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Visiting Crete, a Japanese olive oil taster, international competition judge, and journalist shared her inside knowledge of the Japanese olive oil market with Cretan dignitaries and award winning olive oil producers. Miciyo Yamada helped celebrate the Cretans’ achievements as they emphasized quality and considered their position in the international market.
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At the Food Expo at the Metropolitan Expo Center in Athens last month, one of the workshops focused on Foreign Markets and How to Approach Them: USA. Nickolas Nicolaou of Loumidis Foods in New Jersey and Kostas Mastoras of Optima Foods and Titan Foods in New York discussed some important points for Greeks interested in exporting to the USA to consider.
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On April 3 at the Chania Chamber of Commerce and Industry in Crete, a workshop focused on gastronomy, tourism, and branding featured welcoming remarks from the Chamber’s president, Ioannis Margaronis, followed by discussions by food editor Harry Tzanis of FnL-guide.com and brand strategist Dimosthenis Broussalis of Dasc Branding.
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On March 23, a free event in Athens organized by the Society of Olive and Olive Oil Products of Certified Quality (EL3P) will focus on “Quality as a Factor in the Economic Value of Olive Products.” Alexandra Devarenne, co-founder of the Extra Virgin Alliance (EVA), will be the keynote speaker. She explained the goals of EVA on a recent visit to Greece.
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American olive oil expert Alexandra Kicenik Devarenne spoke with me on a recent visit to Greece. Suggesting “Greek olive oil hasn’t made the mark it deserves in the US market,” she discussed its status in the USA — surprisingly “underappreciated” and mostly in an “ethnic niche” – and shared ideas about breaking into the American market.
NEWS AND INFORMATION FOR PRODUCERS
TO CONSIDER
Is your company on Greek Liquid Gold’s Olive Oil Companies’ Website Links page? If not, you can email info@greekliquidgold.com to request a free listing of your company name with a website link if you produce certified 100% Greek bottled and branded extra virgin olive oil, and you have an English-language website. (Please include a one or two word company name and the link to the English home page with such a request.)
Do you like what you see here, want to gain increased international exposure and help your potential customers learn about your products, and help this website continue to flourish? Read here about supporting Greek Liquid Gold’s efforts to promote the high quality and health benefits of Greek extra virgin olive oil with advertisements on this site, which has reached readers in more than 215 countries, or by hiring Greek Liquid Gold writer, editor, and creator Dr. Lisa Radinovsky to help with English-language writing and/or editing for your company’s website or other promotional materials.
NEWS ARTICLES AND ANNOUNCEMENTS FOR GREEK PRODUCERS
(MOSTLY ARTICLES AND EVENTS IN GREEK)
Αυτές είναι όλες οι χώρες που εξάγεται το ελληνικό ελαιόλαδο (στοιχεία 2024)
Olivenews.gr reports on the export activity of olive oil using 2024 data from the Hellenic Statistical Authority.
Πόσο πιθανοί είναι οι δασμοί Τραμπ στο ελαιόλαδο και τι σημαίνουν για την Ελλάδα;
In Olivenews.gr Vassilis Zampounis contends that the USA is unlikely to impose tariffs on Greek olive oil, but Greeks should be more concerned about increasing their share in the US market.
Announcement 4E: Climate change and its impact on the olive harvest in Lesvos
Available in both English and Greek, this article from 4E provides both general information on olive ripening and optimal harvesting times, and specific instructions for producers in Lesvos who delayed their harvest because of drought. The article was edited by Professor Emeritus and former Rector of the AUA Stavros Vemmos.
Σεμινάριο με τίτλο «Ελαιοτουρισμός: ευκαιρίες, προκλήσεις και ανάπτυξη σχετικών δράσεων»
A seminar about olive oil tourism is coming up February 25, in person, online, and videotaped.
Ευνοϊκές ρυθμίσεις σχεδιάζονται για τους «μικρούς» αγρότες!
SEDIK highlights some statements by the European Commissioner for Agriculture and the President of the European Commission that may interest olive farmers.
Αποκλειστικό: Οδηγός για ελαιοτριβεία – Βήμα προς βήμα, πότε και τι αλλάζει στη διακίνηση ελαιολάδου
A step-by-step guide for olive mills, accountants, and producers explaining what changes, when in olive oil handling in Greece.
Olivenews.gr published a Greek version of revistaalmaceite.com’s instructions for producing and preserving excellent quality virgin olive oil.
H σημασία της διαφυλλικής λίπανσης στη θρέψη της ελιάς από τον καθηγητή Στ. Βέμμο
Agricultural University of Athens Emeritus Professor of Arboriculture Stavros Vemmos discusses the use of foliar fertilization in olive groves, which can be helpful to remedy some nutrient deficiencies and to improve certain olive and olive oil quality characteristics, after analysis and consultation with experts.
Τα πάντα για το κλάδεμα της ελιάς
Directions for several types of olive tree pruning, depending on the trees’ situation, condition, and age, from Olivenews.gr.
Συν και πλην τριφασικών και διφασικών ελαιοτριβείων
A discussion of the differences between two-phase and three-phase oil mill systems, part of a master’s thesis, published by Olivenews.gr.
Regenerating Soil Helps Tackle Water Crisis, Experts Say
“Specialists suggest agronomic plans to improve organic fertility, limit erosion and save water.”
Focus: Το ελληνικό ελαιόλαδο 2° στην αγορά της Αυστρίας και οι ανταγωνιστές του
Some points about the promising Austrian olive oil market for Greek companies considering exporting there.
Οδηγός ελλειμματικής άρδευσης στην ελιά από τον καθηγητή Ιωάννη Αργυροκαστρίτη
General information and advice about deficit irrigation of olive trees by Ioannis Argyrokastritis, professor of Soil and Irrigation Physics at the Agricultural University of Athens: why and how to use smaller amounts of water for irrigation.
Οι 10 κορυφαίες χώρες παραγωγής ελαιολάδου: Η Τυνησία είναι 3η, η Ελλάδα 5η
In Olivenews.gr, Vassilis Zampounis shared this disappointing news for Greece: in 2023/24 it produced the 5th largest quantity of olive oil in the world.
Μια ιστορική στιγμή για το ελαιόλαδο συνέβη στην Αμερική
In Olivenews.gr, Vassilis Zampounis reflects on Spain’s increasing success with olive oil in the US market and the reasons and effects of this. For example, he says, in the medium-long term, the rise of Spain closes the tap of Greek bulk exports to Italy.
The Olive Wisdom Network Coaching & Consulting group
The first coaching & consulting group specially designed for Greek olive oil producers and bottlers, to be held on the Zoom platform starting September 18. Information is available in Greek.
Βιώσιμη ελαιοκαλλιέργεια στην Ελλάδα: πέρα από την κλιματική κρίση
An important consideration of how to make olive cultivation sustainable in Greece in the face of climate change.
Κρητικές εξαγωγές: αισιοδοξία αριθμών, ανταγωνιστική πρόκληση μεταξύ χύμα και τυποποιημένου
Olive oil made up 52.7% of all Cretan exported products and 76% of Cretan food and beverages, but much of it was exported in bulk rather than bottled.
Η Αυστραλία υιοθετεί το πρόγραμμα «Παρακολούθηση Ποιότητας Ελαιολάδου» στα ράφια των σούπερ μάρκετ
For both domestic and imported olive oils, Australia will adopt an inspection program similar to that of the North American Olive Oil Association.
Στην Σουηδία οι εισαγωγές ελαιολάδου αυξάνονται
With olive oil sales expected to continue increasing in Sweden, there are both opportunities and challenges for international producers interested in this market.
Ένα πρώτο βήμα διαλόγου και ενημέρωσης για τα επίκαιρα ζητήματα της νέας ελαιοκομικής περιόδου
A report from Olivenews.gr on a recent collaborative press conference about the Greek olive oil sector.
An Olive Leaves-Based Diet Might Improve Sheep’s Cheese
“New research reveals that adding olive leaves to a ewe’s diet results in healthier cheese,” and consumers may also appreciate this, so this could be a very productive use of olive leaves.
Very useful information for Greeks interested in exporting to Canada, from the Senior Trade Commissioner at the Consulate General of Greece in Toronto.
Όλη η Ημερίδα της 4Ε με θέμα: “Ελαιόλαδο – Πυρηνέλαιο – Σπορέλαια”
A video of a discussion on “Olive Oil – Kernel Oil – Seed Oils: Relationships between nutritional value and economy” (featuring a number of Greek experts) is now available.
Η ελληνική παρουσία στην αγορά ελαιολάδου του Ηνωμένου Βασιλείου
Useful information about the olive oil market in the UK, from olivenews.gr.
Κατοχύρωση 4 βασικών Γεωγραφικών Ενδείξεων Ελαιολάδου στο Διεθνές Μητρώο της Πράξης της Γενεύης
SEVITEL has submitted four important Greek PDOs/PGIs for registration with the World Intellectual Property Organization of the United Nations.
The keys to increasing the consumption of olive oil in the US
An excellent article by Joseph Profaci, Executive Director of the North American Olive Oil Association (NAOOA), about how–and why–to increase olive oil consumption in the USA.
Ένα βήμα από τον Σπήλιο Λιβανό για την ανάπτυξη εθνικής ελαιοκομικής στρατηγικής
In the first step toward the development of a national olive growing strategy, two working groups have been formed.
As Canadian Olive Oil Market Grows, Greek Exporters Fall Behind
“A report issued by the Greek Consulate in Toronto found that Greece has lost ground in the Canadian olive oil market, having been surpassed by Tunisia.”
Το 3ο Συνέδριο της Άξιον Εκδοτική διαθέσιμο στο Youtube
Now available on YouTube: the June 9 conference organized by Axion Ekdotiki (publisher of Olive & Olive Oil and olivenews.gr) focused on olive oil marketing networks from the milling stage to the final consumer.
This European Union project team produced five useful demonstration videos (in Greek, with good English subtitles) for olive farmers who wish to help the environment while lowering their costs and improving their products: Weed management in olive groves during winter; Olive tree pruning; Fertilizing olive trees; Compost from the pruning of the olive grove; and Holistic olive grove management.
Η παρενιαυτοφορία στην ελιά και τρόποι αντιμετώπισης
Advice for olive farmers who wish to avoid significantly decreased production every second year, from Olivenews.gr.
Η Xylella f. και η ανάγκη επιστημονικής ψύχραιμης προσέγγισης
Three scientists calmly consider research on Xylella fastidiosa for Olivenews.gr.
Olive Flies in Spain Are Immune to Common Pesticide, Study Finds
Concerning news for producers who rely on organophosphate pesticides.
Γυάλινη ή πλαστική φιάλη για το έξτρα, διχάζουν την Ισπανία
This in-depth, well considered examination of the issue of whether glass or plastic is better for EVOO containers from Olivenews.gr (in Greek) brings up points I had not considered (without, however, comparing metal containers). Although the context is a new Spanish law, the discussion is also relevant in and beyond Greece.
This article describes a new online platform where farmers, cooperatives, and businesses in Messinia can publish their labor needs, and interested workers can disclose their availability for employment.
Επιστημονική Εταιρεία Εγκυκλοπαιδιστών Ελαιοκομίας (4Ε)
The website of the Olive Encyclopedists Society (4E) includes news and information about the olive oil market, agricultural policy, olive cultivation, health, nutrition, olive oil chemistry, events, and more. Written in Greek, it allows direct Google translation into English and many other languages.
An in-depth, informative article based on an interview with an international expert. It includes worldwide production estimates for the 2019/20 crop year. For the Greek version of the same article, see Η Δήμητρα Αλιέως μιλά στον Βασίλη Ζαμπούνη για τη θέση του ελληνικού ελαιολάδου στη διεθνή αγορά.
Pulsed Electric Technology Increases Yield and Quality, Study Finds
“A study from the University of Perugia confirms that pulsed electric field technology increases both the quality and yield for three different olive cultivars.”
ARISTOIL Guide for Producers: Extra Virgin Olive Oil with Health Protective Properties
For olive oil producers interested in making the healthiest possible olive oil: a guide from the World Olive Center for Health and the Aristoil project (in English).
Αειφορική ελαιοκομία – φιλική στο περιβάλλον και τον άνθρωπο
General advice from olivenews.gr on how to be sure olive cultivation is as environmentally friendly as it can be.
Απαραίτητη προϋπόθεση το ελληνικό παρθένο ελαιόλαδο για τη χορήγηση του σήματος «Ελληνική Κουζίνα»
This article lists the requirements for a Special Quality Sign for Greek Cuisine (ΕΣΠΕΚ) for restaurants and catering businesses, as determined by the Ministry of Tourism, in order to promote Greek gastronomy and support primary production, especially at the local level. Naturally, Greek olive oil is an important part of this.
This is likely to interest olive millers. Click on the title at the linked page to read the entire article.
Olive oil scientists organized by the Olive Encyclopaedia Scientific Society (4E) have now been incorporated as Associate Members of the National Interprofessional Organization of Olive Oil (ΕΔΟΕ) in an effort to foster cooperation between scientists and businesses in the sector.
New Device Detects Adulteration Using Fluorescence Spectroscopy
As Daniel Dawson writes for Olive Oil Times, “The sensor uses a combination of laser diodes and computer-constructed algorithms to measure light emissions from samples of olive oils to determine whether they are correctly labeled.”
Machine Improves Yield in Trial Runs by Hitting Olive Paste With Electricity
An interesting technological development in olive oil production.
ΟΔΗΓΟ ΟΡΘΩΝ ΠΡΑΚΤΙΚΩΝ ΣΤΗΝ ΠΑΡΑΓΩΓΙΚΗ ΔΙΑΔΙΚΑΣΙΑ ΤΟΥ ΕΛΑΙΟΛΑΔΟΥ
A 5-page guide to recommended practices in the production of olive oil from SEVITEL.
This is a page from the Greek Ministry of Rural Development with photos and information to help Greeks avoid having Xylella become a problem in Greece.
Ενημέρωση για τον οργανισμό καραντίνας Xylella fastidiosa
This article in Agrocapital provides a brief overview of the importance of keeping Xylella out of Greece and the ways to do so, with links to additional information, all in Greek.
Σε επιφυλακή οι Περιφέρειες λόγω xylella στη Μαδρίτη
Information, caution, and advice on keeping Xylella out of Greece and what to do if it appears here.
Εν μέσω ανομβρίας, ορθολογικό πότισμα στην ελιά
Advice on irrigation of olive groves in dry areas to reduce the drought’s negative effects on flowering and fruiting.
Άνοιγμα σε νέα μέλη για τη Φίλαιος
For Greeks who use, produce, believe in, and/or care about olive oil (since this is all in Greek): you can become a member of Filaios, the Association of Friends of Olive Oil. More info here.